Nimbus Online Marketing Portfolio
George Chung Realtors
George Chung Realtors Case Study
Quick Summary: George Chung approached Nimbus to help him do something very important: build his online presence and improve conversions so that he didn’t have to knock on doors so much. Nimbus immediately started our local SEO techniques and within 6 months we more than doubled his search rankings. In less than a year we helped him get 2 more listings per year that were completely generated online.
In addition, we built George an innovative website that is packed with unique features that separate him from the pack of other real estate agents.
The Challenge: To build rankings, brand awareness and a completely new, innovative website. To lead the field in the 90066 area code for new home listings. To generate several qualified leads per month from his website.
What We Did
- We corrected and built over 100 citations
- We took photos and videos and edited them for his website and social media
- We recorded video testimonials for his website and other marketing
- We built an all new website packed with unique features
- We wrote keyword-rich optimized content for his blog
- We built valuable high-quality backlinks
The Results
- Rankings gradually increased from 7 #1 rankings to 37 #1 rankings
- Top-10 rankings increased from 15 to 80
He has a beautiful new website that differentiates him from his competition.
He is receiving several leads from the internet per month. When we started, he received none.
Law Offices of Cathe L. Caraway-Howard
Law Offices of Cathe L. Caraway-Howard Case Study
Summary: When Cathe, the founder of ERLG first hired us, the law firm had an outdated website and couldn’t be found on Google, Bing or Yahoo for any search term, even when searching for it by name. We built them a new website, added a blog, wrote content, built citations and links, issued a press release and optimized their social media and directory profiles. Now they have 85 #1 rankings and 175 top-10 rankings. They get 3300% more website traffic and 8x the number of phone calls per month.
The Challenge: To build a modern, personable and clean website and increase their rankings to generate more phone calls and email leads. Adding to the challenge is the fact that their primary competition is Gloria Allred, one of the most famous employment attorneys in the world.
What We Did
- We built a new WordPress website, created a blog, optimized it for SEO and conversions and wrote outstanding content
- We corrected and built nearly 200 quality & consistent citations and built high-quality & relevant backlinks
- We developed a press release to promote their Supreme Court victory
- We optimized their social media and directory profiles such as Yelp – we educated them on the importance of great reviews and helped them get more
The Results
A new website that appeals to working men and women that is well-optimized for search engines:
- An increase in website traffic from less than 25 visits per month to over 800 visits per month
- An increase in phone calls from 2 – 3 per month to an average of 3 per day
- An increase in search rankings from zero rankings to 85 #1 rankings and 175 top-10 rankings on Google, Bing and Yahoo
Rankings History
Hear it from them
West Coast Tire Case Study
Quick Summary:When Tom, the owner of West Coast Tire hired us, they were suffering from two consecutive years of declining sales. They had been relying on old methods of print marketing that was no longer working. Their competition had a big head start and had clearly invested time and money into their SEO. West Coast Tire had very few search rankings for a business with a 40-year history.
The Challenge: To increase their search rankings in the local and organic results to deliver more phone calls for tire sales and auto repair. To make the challenge more interesting, their competition had spent years working their online marketing and had a significant head start. To make it even more challenging, West Coast Tire had never done any SEO work.
What We Did
- We installed a blog and wrote optimized articles related to tires and auto repair
- We corrected and built nearly 400 quality & consistent citations and built high-quality & relevant backlinks
- We optimized their social media and directory profiles such as Yelp and Google My Business
- We educated them on the importance of great reviews and helped them get more
- Set up CallRail phone call monitoring so they can track where their calls are coming from
The Results
The Results: Absolute domination of their local market on Google, Bing and Yahoo:
- An increase in website traffic from less than 250 visits per month to over 1800 visits per month
- An increase in phone calls from 400 per month to over 1000 calls per month
- An increase in search rankings from zero top-10 rankings to 68 #1 rankings and 173 top-10 rankings on Google, Bing and Yahoo
- An increase in sales by $800,000 in one year!
30 Day Call Data
Hear It From Them
LiveWell Dentistry
LiveWell Dentistry Case Study
Quick Summary: Dr. Khanideh and her husband, Dr. Pouyan, purchased an existing practice in Santa Monica and hired us to build them a website and increase their rankings. Their market in this affluent beach community is highly competitive and they didn’t even have a website. We start all campaigns with keyword research and a competitor analysis. We began work by building them an attractive, simple and modern website with great and relevant content. Then we built citations and backlinks, and encouraged them to get as many reviews as possible. It took about a year and now they have a strong presence in their local market.
The Challenge: To increase their search rankings in the local and organic results to deliver more phone calls for family dentistry, cosmetic dentistry, dental implants and orthodontic care.
What We Did
- We built them a WordPress website
- We wrote high-quality and relevant content for it
- We built over 100 quality & consistent citations and high-quality & relevant backlinks
- We optimized their social media and directory profiles such as Yelp
- We educated them on the importance of great reviews and helped them get more
The Results
Increasing rankings in their local market on Google, Bing and Yahoo and Yelp:
- They went from no website and no traffic to hundreds of visits per month
- An increase in online-originated phone calls from zero per month to several dozen per month
- An increase in search rankings from zero rankings to 17 top-5 rankings and 51 top-10 rankings on Google, Bing and Yahoo
- 8 new patients per month
Rankings History
Hoff Optometry & Eyewear
Hoff Optometry Case Study
Quick Summary: Dr. Hoff’s optometry practice is located on the busy Abbot Kinney Blvd in Venice, CA. This is a very affluent area, with a lot of competition. There are 13 optometrist listings within just 4 miles of Dr. Hoff’s practice! As we always do, we started the campaign with keyword research and competitor analysis. We also updated his old, outdated website design with a modern and attractive design. Finally, we built out citations and backlinks, and explained the importance of reviews and how to get patients to write more of them.
The Challenge: To increase their search rankings in both local and organic results, thereby driving more patients to the practice.
What We Did
- We built them a WordPress website with a modern and attractive design
- We wrote content that was relevant to visitors and Google
- We educated them on the importance of social media and reviews
- We optimized their high value social media and directory profiles such as Yelp
- We built nearly 200 optimized & consistent citations and built high-quality & relevant backlinks
The Results
- Increased rankings for Google, Yahoo, Bing, & Yelp, a 4.5-star average rating across 176 reviews
- Their website was updated to help improve visitor retention
- Increased traffic to their brick-and-mortar store
- Increased online-originated phone calls
- An increase from 10 top-5 rankings to 84 top-5 rankings and 96 top-10 rankings across Google, Yahoo, & Bing
Rankings History
Aquatech Aquarium Service Case Study
Quick Summary: When we met Harold, his business was dying (actual words from him). He said “Do you know anything about websites?” and we said “We sure do”. Within 6 months, Harold’s business was thriving again. Within a year, he was the top aquarium company in Los Angeles.
The Challenge: To build a new website that featured his beautiful aquarium work and build up his search rankings in the maps and organic sections of Google, Bing, and Yahoo.
What We Did
- We constructed an all new Cold Fusion website with a black background to contrast the beautiful colors of the fish in his tanks
- We performed strategic keyword research to find the best possible words to target in the search engines
- We completed a competitor analysis to identify which keywords his competition was targeting and ranking for
- We built a blog and wrote monthly articles featuring his expertise in the Fish and Aquarium industry – each article focused on a specific keyword he wanted to rank higher for
- We built over 150 citations to increase his local and organic rankings
- We optimized all of his social media profiles with more attractive pictures and used the researched keywords in his profiles and descriptions
The Results
Within 6 months:
- Rankings increased from zero to 45 top 10 rankings
- Website traffic increased from zero to 100 per month
- Phone call volume increased from zero to 40 per month
- Number of new clients from zero per month to 9 per month (270%)
Hear it From Them
Relax Holistic
Relax Holistic Case Study
Quick Summary: When we met Dr. Andrea Bradshaw, the founder of three holistic medicine locations, her business was nearly invisible online. Her website was outdated and did not function properly. Dr. Bradshaw wanted a more modern, simple and elegant website. She also wanted to be able to sell packages of services on her website using Paypal. We built a new website and added packaged specials. We simultaneously corrected and built up her citations to increase her local and organic search results and website traffic. Within 6 months, her three locations had 175% better call volume and the number of new patients increased by 270%.
The Challenge: To build a new, modern and elegant website that would attract more customers. To increase their search rankings, website traffic, call volume and new customer appointments. To clean up and unify their social media profiles for their 3 office locations.
What We Did
- We built a new WordPress “one-page” website with a modern, clean and elegant feel. The new site has plenty of whitespace and content that is structures to mirror the human thought process.
- We added packaged specials so that customers could purchase them directly from the website.
- We performed strategic keyword research.
- We completed a competitor analysis to find the best possible words to target in the search engines
- We created a blog with a helpful tone and wrote several articles targeting specific keywords.
- We corrected dozens of incorrect citations and built dozens of new citations.
- We separated and unified her social media profiles for each of her three locations.
The Results
- Rankings increased 53%
- Website traffic increased 65%
- Phone call volume increased 175%
- Number of new patients 270%
Naturally Green Cleaning
Naturally Green Cleaning Case Study
Quick Summary: Bryan Angstman, the founder of Naturally Green Cleaning, had an outdated website. He wanted more high-end customers who appreciate that he makes his own cleaning formulas and are willing to pay more for a healthier home. We built a new WordPress website based on a theme he chose. We optimized all of his social media profiles and we built up his search rankings. The results were dramatic. His rankings soared by over 2,000% and his traffic and phone call volume from higher-income customers increased dramatically. We did it all on a tight budget.
The Challenge: To build a new website that would attract and convert more high-income visitors into customers. To expand his carpet cleaning services to more profitable services such as Rug and Furniture cleaning. To increase his search rankings in the local and maps and increase his website traffic and phone call and form fill volume.
What We Did
- We built a new WordPress website with a modern, organized and simply layout.
- We added new service pages specifically for higher profit jobs such as rug, upholstery and curtain cleaning.
- We performed strategic keyword research.
- We completed a competitor analysis to find the best possible words to target in the search engines
- We created a blog with a helpful tone and wrote several articles targeting specific keywords with helpful cleaning advice.
- We corrected dozens of incorrect citations and built well over 100 new citations.
- We optimized his social media profiles
The Results
- Top-10 rankings increased from 7 to nearly 150
- Website traffic increased 940%
- Phone call volume increased 450%
- Number of new customers per month increased by 325%
My Sonic Temple
My Sonic Temple Case Study
Quick Summary: Johannes Luley hired us after a bad experience with a previous SEO firm. When he fired them, they reversed all of the work they did for him over the course of a year. We fixed all of the poor work the previous firm did and revamped his website to more prominently feature his Grammy award involvement and built his rankings and website traffic to get him more recording studio gigs.
The Challenge: To fix the damage done by a previous SEO company. To remodel his website to be more attractive and convert more visitors into leads. To build up his local maps and organic search rankings to increase traffic to his website and get more people to fill out his contact form and call his office line.
What We Did
- We optimized the website for best SEO.
- We shot some video and edited it for his website.
- We remodeled the website to feature Johannes as the brand and better convey his vast experience in the industry while making his beautiful studio shine.
- We corrected and built dozens of new business citations.
- We performed strategic keyword research.
- We completed a competitor analysis to find the best possible words to target in the search engines.
- We created a blog with a helpful tone and wrote several articles targeting specific keywords with helpful cleaning advice.
- We optimized his social media profiles
The Results
- 0 top-10 rankings to 75 top-10 rankings in the first year
- Website traffic increased 325%
- Booked jobs increased by 2 per month
Quick Tally
QuickTally Case Study
Quick Summary: The founder of QuickTally, Alan Warshaw, started his audience response system company over 30 years ago, picking up clients such as “America’s Funniest Home Videos” along the way. Times were very different then. With the advent of the internet, mobile devices and applications took over the ARS world, leaving QuickTally scrambling to get more business.
The Challenge: To increase slipping search rankings in a shrinking market.
What We Did
- We performed strategic keyword research and competitor analysis
- Working with their existing website designer, we optimized the code and content of the site to increase search rankings.
- Working with their existing website designer, we modernized their website’s design and content to be more appealing and convert more visitors into customers.
- We built citations and backlinks
- We optimized all social media profiles with more attractive pictures and used the researched keywords in his profiles and descriptions
- We created behaviorally targeted social media, PPC and LinkedIn paid advertising campaign
The Results
- Top-10 rankings increased from 17 to 44 in 9 months
- Top-5 rankings increased from 10 to 35 in 9 months
- Phone call volume increased from zero to 7 per month
- Number of new clients from zero per month to 3 per month
Harmony Health Insurance Services
Harmony Health Insurance Services Case Study
Quick Summary: Harmony Insurance Services is owned by Susan Fujimoto. Susan is a fantastic business owner and found us on the Nextdoor platform where we found out we were neighbors. Susan needed new customers during the federal health insurance open-enrollment period, which was just months away. We immediately began correcting conflicting citation information and optimized her website for search and conversions. Within 4 months, Harmony’s rankings surged and Susan had a profitable open-enrollment period. We continue to do her online marketing on a month-to-month basis.
The Challenge: To quickly rebuild and modernize her website to include new services and attract search rankings and convert visitors in the upcoming open-enrollment period. To increase her market share in a very competitive market with a very low budget.
What We Did
- We corrected and built over 100 citations.
- We rebuilt her existing website and optimized it for search and conversions.
- We wrote keyword-rich and optimized content for her blog
- We built valuable backlinks
The Results
- Rankings gradually increased from 4 #1 rankings to 39 #1 rankings over the course of 2 years
- Top-10 rankings increased from 4 to 58 over the course of 2 years
This campaign has stagnated and peaked. The only way to increase rankings further is to increase the marketing budget.
Russ Pfeiffer Rolfing
Tech Studio Mac and PC Repair
Tech Studio Mac and PC Repair Case Study
Quick Summary: Full disclosure: Tech Studio is owned by Robert Portillo, the founder of Nimbus Marketing. Tech Studio was once located on world-famous Abbot Kinney for almost 5 years. When their rent was raised from $1,000 per month, to $10,0000 per month, they had to move. The move reduced their foot traffic and walk-in customer base by 100%. Quick wins were needed to replace the walk-in customers. Their new location had no signage or foot traffic so their search rankings became crucial.
Nimbus Marketing immediately started correcting and building citations. Top rankings and new repair check-ins skyrocketed quickly. We were so successful, that we put the two top competitors out of business, founded 10 and 14 years ago respectively. We know, because one of the competitor’s owner told us that his business nearly disappeared when Tech Studio moved into the new location ½ a mile away.
The Challenge: To restore computer repair checkins lost when Tech Studio moved from a location with extremely heavy foot traffic to a residential side-street in a strip mall.
What We Did
- We corrected and built nearly 200 citations.
- We built a new, modern website and optimized it for search and conversions
- We installed conversion tracking for all website forms
- We wrote helpful and keyword-optimized content for the blog
- We installed call tracking and logged 702 phone calls in 100 days. This allowed us to determine the effectiveness of our work. We determined that a majority of phone calls were coming from Google Maps and Yelp was the second top source. This allowed us to put more money into what was working and eliminate ineffective strategies.
The Results
- Rankings Skyrocketed from 0 #1 rankings to 88 #1 rankings in 3 months
- Top-5 rankings increased from 4 to 337 in 3 months
- Phone call volume increased from 15% every month for the 3 months tracked at the time of this writing
- Tech Studio was voted the #1 computer repair store by two independent organizations in April of 2019
- https://threebestrated.com/computer-repair-in-los-angeles-ca
- https://www.topratedlocal.com/los-angeles-ca-usa/computer-it-services-near-me
- In addition, Tech Studio was rated one of the top computer repair companies by expertise.com
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